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The home improvement industry is changing fast, faster than most homeowners realize. New materials, new technologies, new building codes, and shifting homeowner priorities are reshaping how homes are built, remodeled, protected, and maintained.

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Most homeowners assume their house was built “the right way.” After all, it passed inspection, it looks fine from the street, and nothing is currently leaking… so it must be solid, right? Not always.

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Remodeling your home can be exciting — new spaces, better function, improved curb appeal, higher value. But almost every homeowner is surprised at some point by costs they didn’t plan for. Some are small. Some… not so small. And many are completely avoidable with the right kind of contractor.

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When homeowners ask what roofing materials we trust, Malarkey is always at the top of our list.

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Your roof protects every inch of your home, so choosing the right roofing material is one of the most important decisions a homeowner can make. In Episode 11 of The STAN’dard, Liz and Kevin break down the most common roofing materials and explain what makes each one shine.

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Home improvement shows make projects look simple. One minute the host says “Let’s get started,” and twelve minutes later everything is brand new. But real homeowners know that the steps in between are where the real work, timing, and communication matter.

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Homes may not talk, but they communicate loud and clear if you know what to look for. In Episode 12 of The STAN’dard, Liz and Kevin dig into the warning signs homeowners often overlook.

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Energy efficiency isn’t just about lowering your bill. It’s about making your home work smarter. A well-insulated, properly ventilated home stays more comfortable year-round and lasts longer too.

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Midwest weather is unpredictable. One week you’re running the AC, the next you’re scraping frost off your windshield. The same rollercoaster your car endures also impacts your home.

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Water is sneaky. It finds every crack, every weak spot, and every little gap in your home’s defenses. One small leak can turn into major damage if it’s not caught early.

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